Thursday, October 10, 2013

Nobody cares about your money more than you do!

Many times folks will tell me: "my financial advisor never calls me" or "my broker only calls when she/he wants me to buy something".


The goal of a broker or financial advisor is to bring in more money. They get credit for "assets under managemennt" (AUM); the more the better. It's like any other relationship, the wining, dining, courtship - then the disillusionment. Once your account has been opened and your money deposited, the broker moves on to find more (new) money.


But like any other relationship, it must be viewed as having two sides. How often do you call your broker or financial advisor? Don't worry about taking up their time. Don't be concerned if you can't think of a reason to call.
YOUR MONEY is the most valid reason!


When you receive your quarterly statement use that as a signal to make the call.
Ask: "How am I doing?"
"Will I have enough to retire?"
"Is this investment strategy working?"
"What could we do differently?"
"What will happen to my investments now that interest rates have started to rise?"


When your broker or FA hears from you on a regular basis it puts them on notice. It tells them you care about your money enough to check in and see what's happening. It makes them work harder.